Last Updated: February 2026
GutReset (“we,” “our,” or “us”) operates the GutReset mobile application (the “App”). This Privacy Policy describes how we collect, use, and share your information when you use our App.
1. Information We Collect
Information You Provide
- Account Information: Name (optional), email address (if you contact support)
- Health & Wellness Data: Meal logs, symptom logs, daily check-ins (sleep quality, energy, mood, stress, gut feeling), breathing exercise completion, and program progress. This data is stored locally on your device and in your private iCloud account.
- Onboarding Responses: Primary health concern, goals, dietary preferences, age range, and experience level. Used to personalize your in-app experience.
Information Collected Automatically
- Usage Analytics: We collect anonymized usage events (e.g., screens viewed, features used, session duration) through Mixpanel. These events do NOT contain any health data, food logs, symptom details, or personally identifiable health information.
- Purchase Data: Subscription status and transaction identifiers, processed through Apple’s App Store and RevenueCat.
- Device Information: Device type, OS version, app version, language, and timezone.
- Advertising Data: If you opt in through Apple’s App Tracking Transparency prompt, we may collect your Identifier for Advertisers (IDFA) to measure ad campaign effectiveness through Meta (Facebook). You can opt out at any time in your device Settings.
Information We Do NOT Collect
- We do NOT collect or transmit your specific food logs, symptom severity scores, bowel movement data, or any detailed health information to our analytics or advertising partners.
- We do NOT sell your personal information to third parties.
- We do NOT use your health data for advertising purposes.
2. How We Use Your Information
- Personalization: To customize your program content, insights, and recommendations based on your onboarding responses and usage patterns.
- Analytics: To understand how the App is used and improve features. Health data is never included in analytics events.
- AI Insights: Your meal and symptom data may be processed by AI to generate personalized insights. This processing uses anonymized data without personal identifiers.
- Communication: To send you push notifications (daily reminders, milestone celebrations) if you opt in.
- Support: To respond to your support requests.
3. Data Storage & Security
- Local-First: Your health data (meals, symptoms, check-ins) is stored on your device using Apple’s SwiftData framework and synced through your personal iCloud account. We do not maintain a separate server-side database of your health information.
- Encryption: Data at rest is protected by Apple’s device encryption. Data in transit uses TLS/SSL.
- No Cloud Database: We do not store your health data on our servers. Your data stays in your Apple ecosystem.
4. Data Sharing
We share limited, non-health information with the following service providers:
| Service | Data Shared | Purpose |
|---|---|---|
| Mixpanel | Anonymized usage events (no health data) | Product analytics |
| RevenueCat | Purchase transactions, subscription status | Subscription management |
| Meta (Facebook) | IDFA (with consent), install/purchase events (no health data) | Ad measurement |
| Apple | Purchase transactions, crash reports | App Store, diagnostics |
We do NOT share, sell, or rent your health data to any third party.
5. Your Rights & Choices
- Access & Export: You can export all your data at any time from Settings > Export My Data.
- Deletion: You can delete all your data from Settings > Delete All Data. This permanently removes all meals, symptoms, check-ins, and progress from your device.
- Notifications: You can enable or disable push notifications in Settings.
- Ad Tracking: You can opt out of ad tracking through Apple’s App Tracking Transparency settings.
- Account Deletion: Since we don’t maintain user accounts on our servers, deleting the app and your data removes your information.
6. California Residents (CCPA)
If you are a California resident, you have the right to:
- Know what personal information we collect about you
- Request deletion of your personal information
- Opt out of the sale of personal information (we do not sell personal information)
- Not be discriminated against for exercising your privacy rights
To exercise these rights, contact us at [email protected].
7. Washington State Health Data (My Health My Data Act)
GutReset processes health-related data (meal logs, symptom logs, wellness check-ins) solely for the purpose of providing you with personalized wellness insights. This data:
- Is stored locally on your device and in your iCloud account
- Is not sold, shared with, or disclosed to third parties for advertising
- Is not used for any purpose other than providing the App’s functionality
- Can be deleted at any time through the App’s settings
We obtain your consent to collect and process health data through the App’s onboarding flow and this Privacy Policy.
8. Children’s Privacy
GutReset is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13.
9. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes through the App or by updating the “Last Updated” date.
10. Contact Us
If you have questions about this Privacy Policy or your data:
- Email: [email protected]